NOSSOS ENTES

NOSSOS ENTES is an initiative born from the desire to shift the image away from the center — the museum, the gallery, the author — and return it to the territory, to everyday life, to the street.
Here, the image is not possession, it is a pact. It is not an object, it is presence.
Portraits of northeastern cowboys, figures who carry within themselves the memory of ancestral knowledge, are pasted on walls, on fences, on the street. Instead of showcases, the city. Instead of spectators, guardians.
Each image is adopted by a resident, who symbolically commits to caring for it. This gesture of adoption transforms the artwork into a relationship. Art into care. The image into responsibility.
NOSSOS ENTES is an invitation to cultivate bonds with that which is often made invisible.
It is a project of sharing and listening, which makes photography a technology of affection and collective memory.
The action unfolds in many layers: it is territory, it is community, it is image politics.
More than showing, it activates. More than documenting, it embodies.
Here, the image does not just circulate — it takes root.